| 1. Publicity Campaign An active publicity campaign for this event is in progress to ensure optimum media coverage that targets thousands of potential quality visitors. (1) Advertising &Publicity An intensive series of advertisements will be placed in local and overseas trade publications and magazines. Press releases will be circulated before and during the show. (2) Direct Mail Both domestic and overseas prospective buyers, including key manufacturers, traders, distributors, and government organizations, will receive information and invitations to the show. (3) Show Preview TAITRA will publish the Show Preview two months before the show opens and circulate it to potential buyers. This publication contains comprehensive information on the event and includes fact sheets, an exhibitors’ list, industry background, and new product highlights. (4) Official Directory The organizer will publish an official directory containing details on all exhibitors, including company profiles and products and a services index. (5) Online Networking All exhibitors will be posted on the website at http://www.taihealth.com Visitors can use this website to search for exhibitor information and related show updates.
1. Local Advertising * (1) Press releases. (2) Advertising in renowned local newspapers, broadcastings, and websites one month before the show opens. * Details provide above subject to change.
| ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||



























